With a heritage spanning over a century of bringing goodness to meals and moments across South Africa, the country’s favourite ALL GOLD brand is once again turning up the magic to showcase its versatility and authenticity.


Set to tantalise the taste buds and the imagination, ALL GOLD’s new TV advert has taken food fantasies by storm, conjuring up wonder and delight in the minds of young and old. Indeed, with ALL GOLD being an integral part of family meals, it’s easy to see why this TV advert has adults smiling in awe at the sheer creativity crammed into every second. To view the new All Gold TV advert, click on the link below: https://www.youtube.com/watch?v=qmnZaBJV_nY&feature=youtu.be


In a bold move to bring consistency across the entire ALL GOLD range, the iconic ALL GOLD Tomato Sauce crest has been incorporated into the fresh new packaging design, emphasising ALL GOLD’s regal status as a family food favourite. The new look, showcased in the new TV advert, attractive in-store point-of-sale displays, on all digital platforms, the revamped website and on the packaging, is destined to add to ALL GOLD’s tireless appeal as the authentic market leader in Tomato Sauce, Tomato Products, Tomato-based Pasta Sauces and Jams.


As variety is the spice of life, the addition of new ALL GOLD Hot & Spicy Tomato Sauce is sure to have tongues wagging in more ways than one! As one of the only flavoured Tomato Sauces currently on South African shelves, chilli-loving ALL GOLD fans are guaranteed to embrace this great new variant. On the other hand, those wanting to ‘make the light choice’ will be pleased to see that new ALL GOLD Light Tomato Sauce is Weigh-Less approved. Both the new ALL GOLD Hot & Spicy Tomato Sauce and ALL GOLD Light Tomato Sauce are preservative, colourant and thickener free. Available nationally from retailers, the 500ml squeeze bottle retails between approximately R25.99 and R31.99 and the 350ml bottle retails between approximately R14.99 and R18.99.


That’s not where it ends, either. Look what’s turned up in the squeeze department: ALL GOLD SQUEEZES are now ‘right side up’, in delectable flavours including Sweet Chilli, Barbeque, Mustard and Peri Peri. A great selection to squeeze into the shopping basket on your next trip to the supermarket!


Undoubtedly, ALL GOLD is well positioned to stay top-of-mind and in the hearts of loyal generations of food-loving South Africans of all ages. Crammed with the best ingredients and with these great ideas, ALL GOLD – Crammed Full Of Goodness – does, after all, taste real good… like good food should!


To find out more, visit our newly revamped website: http://www.allgold.co.za/. Join the conversations on Facebook: https://www.facebook.com/AllGoldSA, Twitter: https://twitter.com/AllGold_SA and Pinterest: https://za.pinterest.com/allgoldsa.

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