Kelly Fung, the visionary fashion director at Superbalist.com, is loving the femininity of summer 2017/18 for women. “Pink is a staple, as are touches of bold yellow, tangerine and glitter – and ruffles are big. You’ll be wanting ruffles on EVERYTHING this summer.” Top this off with peek-a-boo shoulders and sweet heart necklines and you’ll be bang on trend, she says.

 

Fung says Superbalist will be offering site-wide discounts later in November for the Black Friday weekend sale. “Unlike many other retailers, we discount everything! So the latest, hottest items will be discounted. If like me you are embracing the girly vibes, you’ll be able to snap up some excellent bargains on the season’s must-have trends.”

 

Superbalist.com’s Black Friday mega-sale runs from 24 November through to Monday 27 November- and starts at midnight. Superbalist offers the latest fashion trends and a slew of essentials for women, men, kids, sports and home. It boasts the largest international brand selection in South Africa as well as a broad range of local brands – more than 500 in total.

 

Fung says fashion forward men will be wanting to add classic khakis and long line tees in the new boxy shape to their wardrobe this year. “Men’s trends tend to have more longevity. Cropped trousers and a denim jacket are essentials this season – and they’ll last for many seasons to come.”

 

Superbalist prides itself on being the ‘it’ site for trainers and sneakers. Fung says the global obsession with this style of footwear is showing no sign of declining. “For women, sneakers are getting brighter and making more of a statement. Go for bold colours with contrasting accents, ribbons for laces tied around the ankle and even fur accents. Men should invest in trainers that speak to their personal sense of style – and that complement their understated classic wardrobe of the season.”

 

The site-wide Black Friday sale will include major discounts on big names and leading brands – from Vans through to G-Star and Cotton On.

 

Last year Superbalist was the only online fashion retailer in South Africa to offer 25% off all products, site-wide. And discounts went as high as 85% off certain items. Klyne Maharaj, Head of Brand at Superbalist.com says “2017 will be even bigger and better!”

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