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Tag: digital marketing

5 Ways Google Ads is Transforming Creative Performance

5 Ways Google Ads is Transforming Creative Performance

Artificial intelligence (AI) is revolutionising industries, including digital marketing, by enabling marketers to create targeted, engaging, and effective campaigns. Google Ads has introduced a suite of new AI-powered tools that enhance creativity and performance, such as advanced reporting, AI-powered image editing, generative AI for asset creation, streamlined access, and seamless integrations with creative platforms. These…

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