Toys R Us has seen a 30 percent growth in Barbie Doll sales since the pre-screening and premiere launch of Barbie the movie this past weekend.
The movie made history with a record-breaking opening weekend for a film directed by a woman. While the world has been turned pink, the impact of the film has had…
Mattel South Africa announced today that, as part of its Barbie #ThankYouHeroes programme, it will donate a Barbie doll for each eligible career doll purchased from ToysRUs stores nation-wide. This initiative taking place from the 3rdof August 2020 to the 31st of August 2020, is aiming to donate about 1500 dolls to the Children’s Hospital Trust (CHT).
The…