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Menlyn Park Shopping Centre has partnered with the Nelson Mandela Children’s Fund (NMCF) to support the wellbeing, development and future aspirations of children and young people across South Africa.
Launched under the centre’s Menlyn Cares initiative – whose mandate is to drive sustainable community development through strategic partnerships, responsible governance, and targeted investment, while delivering measurable social impact that empowers people, transforms lives, and creates lasting change – the partnership features a dedicated NMCF kiosk at Menlyn Park until the end of December 2026. The activation will provide a platform for fundraising, donor acquisition and awareness-building, connecting shoppers, tenants and employees with the Fund’s work and its flagship project, the Nelson Mandela Children’s Hospital.
For over 30 years, the Nelson Mandela Children’s Fund has worked to change the way society treats its children. Through programmes focused on wellbeing, safety, development and empowerment, the Fund strengthens support systems that protect vulnerable children and young people and help them reach their full potential.
Throughout the activation, visitors will be able to learn more about the Fund’s work, make financial contributions, donate essential goods and purchase selected Nelson Mandela memorabilia and merchandise. As the festive season approaches, the initiative will expand to include gift-wrapping services, donation drives, family-focused activities and further opportunities to give back.
Beyond fundraising, the partnership aims to raise awareness of challenges facing children in South Africa, including poverty, food insecurity, violence against children and emerging digital safety concerns. Through direct engagement, the activation will encourage greater understanding of these issues and inspire collective action to address them.
“At Menlyn Park, we believe meaningful impact happens when businesses, communities and purpose-driven organisations work together towards a shared vision,” says Nisha Kemraj, General Manager of Menlyn Park Shopping Centre.
“Through Menlyn Cares, we are committed to supporting sustainable community development. Our partnership with the Nelson Mandela Children’s Fund gives our shoppers, tenants and employees practical ways to contribute to the wellbeing of children and young people. We are excited about the potential of this collaboration to make a lasting difference.”
The partnership forms part of Menlyn Park’s broader social impact strategy, which focuses on strengthening community relationships, encouraging tenant participation and delivering measurable outcomes through strategic partnerships.
Dlalisile Mthethwa Marketing & Communications Specialist says: “Every child deserves to be safe, heard and free to thrive. Our partnership with Menlyn Park Shopping Centre gives shoppers a direct way to help make that vision a reality. Every donation, every conversation and every act of generosity can turn concern for children into action. Together, we can build a community where protecting and investing in children is everyone’s responsibility,”
The activation’s success will be measured through funds raised, donor acquisition, public awareness and community participation. Both organisations also see the initiative as a foundation for a longer-term relationship, with the potential to extend its impact beyond the initial activation period.
As the festive season approaches, Menlyn Park and the Nelson Mandela Children’s Fund invite shoppers to get involved and turn everyday acts of generosity into meaningful change for children and families across South Africa.