Share This Article
From the bustling traffic of Bangkok to the torrential thunderstorms of Java, tootle of traditional South Indian flute Nadaswaram, acapella choirs of Fiji and the laughter of shop vendors in Osaka – travel with your ears with these characteristic sounds of Asia Pacific’s melting pot of diverse cultures. Amsterdam-based multi-instrumentalists and electronic music composers, Parallelle, are inspiring travellers to embrace the power of travel through sound.
The result is a distinctive five-part music video series inspired by the sounds of places, cultures and local communities at some of the most sought-after destinations in Asia Pacific, taking viewers on a melodic journey through picturesque Java, Fiji, Osaka, Bangkok and Bengaluru. No matter where members travel, they can uncover the signature rhythms that define each destination.
Heavily inspired by diverse cultures worldwide, the five-part music videos are part of Parallelle’s ongoing film series, ‘A Day In’, where they travel across the globe capturing day-to-day sounds in local communities to unfold rich stories through music. Reputed for his ability to tell rich authentic visual stories, the music videos’ vivid colours and cinematography are brought to life by the keen eyes and artistic expression of French Cinematographer Arnaud Moro.
“We believe experiencing a destination goes beyond just seeing the sights. It’s about connecting with the local community and immersing yourself in their way of life. Our collaboration with Parallelle does exactly that, allowing travellers to reimagine travel through sound and forge stronger emotional bonds to their favourite destinations. The collaboration not only elevates travel experiences, but also showcases the unique beauty and culture of each community we visit. We can’t wait to inspire travellers to tap into the power of travel through sound and gain a renewed perspective on what it truly means to explore the world,” shares John Toomey, Vice President, Sales and Marketing, Asia Pacific (excluding Greater China), Marriott International.
With a portfolio of more than 1,000 properties across exciting destinations in Asia Pacific, the film series features a handful of exciting properties, including: The Hermitage, a Tribute Portfolio Hotel, Jakarta and Sheraton Mustika Yogyakarta Resort & Spa in Indonesia; Sheraton Fiji Golf & Beach Resort and Fiji Marriott Resort Momi Bay in Fiji; W Osaka in Japan; W Bangkok in Thailand; and JW Marriott Bengaluru Prestige Golfshire Resort & Spa and JW Marriott Hotel Bengaluru in India.
“There is so much more to travel than meets the eye. Through sound, we can experience places and cultures like nothing you’ve ever known,” elaborated Parallelle, Thomas and Julien De Bie. “Our music transcends borders and infuses the richness of destinations, traditional music and from time to time, spotlights local musicians. We hope that our music can inspire people to explore new destinations and cultures.”
The five-part film series is available on Marriott Bonvoy’s official YouTube channel, discover an immersive visual and auditory experience.