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Barbie® Honours award-winning singer, songwriter, and actress Miley Cyrus, with New Signature Collector Doll
Life @ Home Lifestyle

Barbie® Honours award-winning singer, songwriter, and actress Miley Cyrus, with New Signature Collector Doll

Barbie® welcomes global superstar Miley Cyrus to its Barbie Signature™ Series with the launch of a new collector doll inspired by the pop icon. The doll celebrates the cultural footprint she has made as a musician, actress, and advocate for self-expression, paying homage to her record-breaking achievements across pop culture and entertainment.  …
July 7, 20260Comments

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Mattel Unveils Full "Masters Of The Universe" Product Line Ahead Of Highly Anticipated Live-Action Film
Life @ Home Lifestyle

Mattel Unveils Full “Masters Of The Universe” Product Line Ahead Of Highly Anticipated Live-Action Film

Global rollout begins 25 April 2026, spanning toys, collectibles, apparel, publishing and more Mattel, Inc. (NASDAQ: MAT), a leading global play and family entertainment company and owner of one of the most iconic brand portfolios in the world, today revealed a global cross-category product line inspired by the upcoming live-action "Masters of the Universe" feature…
March 27, 20260Comments

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Mattel Brick Shop™ and Hot Wheels® Expand Line and Introduce Collector Builds of Two Iconic Honda Models
Life @ Home Lifestyle

Mattel Brick Shop™ and Hot Wheels® Expand Line and Introduce Collector Builds of Two Iconic Honda Models

Mattel, Inc., a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, announced today the launch of two new Mattel Brick Shop™ Hot Wheels® building sets in collaboration with Honda. The new releases expand the Mattel Brick Shop Speed Series™ with two Japanese performance…
January 16, 20260Comments

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Barbie® Introduces the First Autistic Barbie Doll, Championing Representation for Children through Play
Be the Change Life @ Home Lifestyle

Barbie® Introduces the First Autistic Barbie Doll, Championing Representation for Children through Play

The doll was developed in partnership with the Autistic Self Advocacy Network (ASAN). Mattel, Inc. (NASDAQ: MAT) unveiled today its first-ever autistic Barbie doll created with guidance from the autistic community to represent common ways autistic people may experience, process, and communicate about the world around them. This doll invites more children to see…
January 12, 20260Comments

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Mattel Brick Shop Unveils First Product Collection with Hot Wheels Collector Builds
Life @ Home Lifestyle

Mattel Brick Shop Unveils First Product Collection with Hot Wheels Collector Builds

Mattel, a leading global toy and family entertainment company and owner of one of the most iconic brand portfolios in the world, today announced the launch of the first-ever product collection under its new Mattel Brick Shop™ brand in collaboration with Hot Wheels®. The seven collectible building sets are available now for sale at select retailers globally. Integrating the iconic Hot Wheels brand with Mattel’s expertise in the toy industry, Mattel Brick…
November 19, 20250Comments

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Life @ Home Lifestyle

Mattel Creations Brings KPop Demon Hunters to Life with Exclusive HUNTR/X Collector Drop

Get ready for a pop culture moment! Following October’s announcement naming Mattel as one of the global co-master toy licensees for KPop Demon Hunters, Mattel Creations is turning up the volume with the pre-sale of the KPop Demon Hunters HUNTR/X “What It Sounds Like” fashion doll 3-Pack. Inspired by the record-breaking Netflix…
November 13, 20250Comments

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The Next Chapter of Barbie™ × Jenna Clifford: Honouring Legacy, Empowering Generations
Be the Change Life @ Home Lifestyle

The Next Chapter of Barbie™ × Jenna Clifford: Honouring Legacy, Empowering Generations

Echoing the eagerly anticipated and widely celebrated Barbie × Jenna Clifford collection launched last year, which was created as a testament to resilience, innovation, and the shared goal of inspiring all generations, Mattel and Jenna Clifford are proud to unveil a new addition to the range. In celebration of timeless design and in honour of…
September 30, 20250Comments

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Barbie® Introduces First-Ever Barbie Doll with Type 1 Diabetes to Expand Representation and Inspire More Children
Be the Change Healthy Living Life @ Home Lifestyle

Barbie® Introduces First-Ever Barbie Doll with Type 1 Diabetes to Expand Representation and Inspire More Children

Mattel, Inc. (NASDAQ: MAT) announced that Barbie® is debuting the first Barbie doll with type 1 diabetes (T1D). This addition to the line enables more children to see themselves reflected in Barbie and encourages doll play that extends beyond a child's own lived experience, thereby fostering a greater sense of inclusion and empathy – all…
July 11, 20250Comments

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