It's meant to be the season of joy but for many South Africans, December has become the month of debt. With the cost of living climbing faster than salaries, families across the country are rethinking what it means to give meaningfully without breaking the bank. This year, the focus isn't on more, but on meaning.…
Five ZURU favourites named among Makro, Game, and Toys R Us' must-haves for the festive season.
Global toy innovator ZURU is celebrating a standout festive season, with five of its toys featured on South Africa's most influential Top Toy lists from Makro, Game, and Toys R Us. The recognition reflects a national appetite for…
From Polly Pocket reboots to pint-sized fast-food replicas, mini collectibles have become one of the most powerful drivers in the global toy economy. Their appeal isn't hard to understand they blend the nostalgia of childhood memories with the thrill of discovering something new. Crucially, they also remain relatively affordable compared to other collectibles, making them…
The Ultimate Blaster Experience for Fans of All Ages
Get ready to lock, load, and level up your Comic Con experience.This year, ZURU's XSHOT is bringing the most epic blaster experience in partnership with Blaster Wars to the event with four high-energy target zones, brand-new blasters, and a grand prize that will make you the…
ZURU's Mini Brands Unveils Five Must-Have Additions Coming to South Africa This August.
The global obsession with tiny things shows no signs of slowing down. With over 1 billion capsules sold worldwide, ZURU's Mini Brands has become a pop culture phenomenon, taking the internet by storm and igniting the collector spirit in kids, teens, and…
Celebrate International Day of Play with Weird Toys That Build Real Confidence
This International Day of Play (11 June), flip the script on cookie-cutter toys with a celebration of self-expression, silliness and everything strange.
Fugglers new to South Africa, are adorably weird plush creatures with wonky teeth, mischievous grins and a whole lot…
South Africa is about to experience a plush toy revolution as ZURU introduces Fugglers, the Funny Ugly Monsters that have captivated hearts worldwide with their mischievous charm and unconventional appeal.
These quirky creatures, known for their human-like teeth, vacant eyes, and signature 'butt-on hole,' have become a global sensation. In the past year alone, sales…
The Japanese concept of 'kawaii,' meaning 'cute,' has transcended its cultural origins to become a worldwide phenomenon, captivating audiences across various demographics. At the forefront of this trend are tween girls, whose enthusiasm for all things adorable is propelling the popularity of kawaii mini collectibles to new heights.
In South Africa, the kawaii trend is…
ZURU's MAX Build More Premium Capsules Are the Ultimate Collectible Craze.
As Easter, Mother's and Father's Day approach, ZURU's MAX Build More Premium Capsules are bringing a creative twist to gifting and collecting. Whether it's a surprise-filled egg for kids, a nostalgic trip down memory lane for collectors, or a beautifully buildable bouquet for…
The global toy collectibles market is experiencing unprecedented growth, with projections estimating its value to reach $48.9 billion by 2034, expanding at a Compound Annual Growth Rate (CAGR) of 10.1% during the forecast period.
This surge is largely driven by the increasing enthusiasm among collectors of all ages and the rising trend of nostalgia-based…